
JS Unitrade Merchandise, Inc., a
subsidiary of First SLP Holdings, is a
nationwide distributor of paper and personal
care products, whose vision is to enhance
the lives of Filipinos through better
hygiene. Established in the 1980s, we have
emerged as a prime mover of baby care,
feminine hygiene and geriatric care
products. We proudly carry Asian-made
disposable baby diapers, adult diapers and
underpads, pantyliners and sanitary pads,
baby wipes and paper tissues.
Our expertise and experience in the
industry has earned us the title of the
“Hygiene Professionals”
An innovative company by nature, it is
part of our culture to search for new
products and to develop new markets that
will positively impact the daily lives of
Filipino families. In this course, we
combine hard work, experience, creativity,
perseverance, aggressiveness,
forward-thinking and a deep passion to
continuously challenge the norm.
Our success also derives from our
dedication to achieve supreme quality in our
service, beginning with the products we
distribute. We only carry brands of the
finest quality that are produced by
world-renowned manufacturers. Among our
brands are Prokids Premium baby diapers, the
EQ brand baby diapers, Dr. P adult diapers,
Nursy baby wipes, Caress adult diapers and
incontinence pads, Charmee pantyliners and
feminine pads.
Our success can also be attributed to the
impeccable service the company extends to
each customer, supplier, and partner. We
deliver timely results and excellent service
through the efficient and modern management
of our resources.
Our spirited leadership-oriented
workforce of over a hundred members is
professional, dedicated and tireless.
Everybody works towards a common goal: to
make sure that our products spell the
difference in the daily lives of millions of
Filipinos.
The company has three distribution
centers, strategically located in Metro
Manila, Metro Cebu and Cagayan de Oro City,
which can efficiently serve and cover the
whole country.
Day in and day out, we bring improved
hygiene standards to every home by servicing
the whole archipelago through an organized
logistics system.
Always looking ahead with a spirit of
forbearance, leadership and vision, the
company continues to bear witness to victory
and success. The dream of achieving the best
quality of life through better hygiene
remains blazing in the horizon. Indeed, the
vision has no end; and it persists
unyieldingly.
We will be looking forward to doing
business with you. To let the partnership
begin, please write to us at
info@1stslp.com , or you may reach us at
our contact numbers and address which can be
seen at the "Contact
us" page. We will be glad to assist you.
MISSION
To provide products of superior quality
at best value to all our customers. We are
committed to serve the needs of all our
consumers with utmost competence,
reliability and credibility.
VISION
1. To be a world class consumer company
with high quality products and a high
service standard.
2. Core Values
a)
Quality – We push for
excellence in all our products, in the
results we achieve, and in the ways by
which we achieve the results
b)
Affordability – We do our
utmost to provide the best valued products
to our customers and consumers.
c)
Integrity – Our conduct towards
our consumers, our partners and our
company is morally and legally upright.
d)
Customer Satisfaction – We
deliver quality products and services to
our customers and consumers thus ensuring
their gratification.
e)
Innovation – We continually
develop new ways to improve our products
and our service to be able to provide the
best for our customers.
f) Be
the Best – We promote the
health, upgrade the skills and enhance the
well- being of our most valuable resource
– our people.
g)
Team Work – We work with
passion in pursuing common goals.
h)
Leadership – We value the
people who lead by example, take pride in
doing what is right and what is best, and,
most importantly, inspire others to do the
same.
i)
Share Holders Value – We
advance the best interests of our company
in all our transactions at all times, thus
representing our company with the highest
of ethical standards.
COMPANY HISTORY

Everything has a beginning.
JS Unitrade Merchandise, Inc. was founded
in 1980 by Mr. Samuel Po, an idealistic and
hard-working student from an entrepreneurial
family.
The company, then a partnership between
Mr. Po and a friend dealing with electrical
products, started out modestly. After a few
years, the friends parted amicably and Mr.
Po took full ownership of the company. He
was on his own.
The 1980’s were the formative years of
the company as Mr. Po honed his skills in
business, entrepreneurship and
brand-building. He ventured into several
businesses with various successes.
Mr. Po got into the disposable diaper
business quite by chance. When Mr. Po’s
first son was born in 1989, Mr. Po could not
find a steady supply of disposable diapers.
In the course, however, he discovered
Taiwanese brands that were just as good, if
not better, than established multinational
brands.
Thus Mr. Po began distributing imported
brands from Taiwan which consumers warmly
embraced for their quality and
affordability. JS Unitrade Merchandise, Inc. had found a
niche. The company also found a dependable
and loyal partner in Ever Beauty, a top
Taiwanese manufacturer of disposable baby
and adult diapers. It is a strong alliance
that continues to this day.
JS UNITRADE TODAY

A. Company Standing
JS Unitrade Merchandise, Inc. is a
multi-million dollar company with a gross
revenue of $85 million in 2006 and an
estimated annual gross revenue of $100
million in 2007
The company currently holds a close #2
position in the baby diapers category next
to Procter and Gamble. While, in the
incontinence care market, the company
dominates the category with SCA occupying a
far second.
* Source: AC
Nielsen Retail Audit, October 2007
B. Long-term goals
- To maintain market leadership in the
baby and adult diaper categories
- To become one of the most trusted
brands in the feminine protection category
- To develop new categories of hygiene
products
- To penetrate other ASEAN markets
C. Corporate Office

Our office is located on the 31st floor
of the Raffles Corporate Center, Emerald
Avenue, Ortigas Center, Pasig City, Metro
Manila, Philippines
C. Corporate Team
Mr. Po leads a team comprised of
passionate, trained, and experienced
high-caliber professionals who strive for
perfection, innovation and dynamism. |